When it comes to direct mail, no one knows better than the United States Postal Service™. We wrote the rulebook. Learn how to save time and money on your next campaign by picking the right size and shape of mail, addressing it correctly and choosing a way to pay for postage—all in this guide.
Addressing mail may seem simple, but little mistakes can slow down or stop direct mail from reaching recipients. Use this checklist to help avoid common errors.
For the best prices on direct mail postage, you need to design your piece with care so it can qualify for automation discounts. Learn the ins and outs of shape, address placement, and mail markings.