Marketing - White Paper | 8-min. read
The Future of Direct Mail Is Here and It’s Dynamic
Forget direct mail as you know it. The latest innovations in the industry have made the marketing channel more intelligent, integrated and effective than ever before.
Marketing - Article | 6-min. read
Metered Mail 101: The Benefits of Digital Meters
Metered mail can provide businesses a number of benefits – in terms of dollars and time spent. Here, we dive into the many advantages of this service.
Marketing - Digital Experience
An Interactive Guide to Programmatic Mail
Get a first-hand look at a programmatic mail campaign with our educational demo. Learn the benefits, basics and best practices of a campaign.
Marketing - Tool
Informed Delivery Calculator
Find out your potential return from a direct mail campaign that uses Informed Delivery® with our helpful calculator.
Marketing - Video | 2-min.
How to Make Your Holiday Mail Irresistible
Discover four technologies that can elevate your holiday mail and help you win customers during the busiest shopping season of the year.
Marketing - Infographic | 5-min. read
Five Considerations for Catalogs
Catalogs can make your business stand out. Learn five reasons catalog marketing is worth the investment with this interactive tool.
Marketing - Video | 2-min.
Attaining Customer Retention, Loyalty and Win-Back with Direct Mail
Targeting your current customers may mean more profits for your business. Find out how to keep customers coming back with direct mail.
Marketing - White Paper | 8-min. read
How to Attract New Customers with Direct Mail
Done right, direct mail can be a powerful marketing tool to attract new customers. Why? Because it helps you deliver targeted, marketing messages that are more customized and relevant.
Marketing - Tool
Measure the Impact of Direct Mail
Discover the potential power of your next direct mail campaign. With the Direct Mail Marketing Impact Calculator, you can estimate your campaign’s ROI.
Marketing - White Paper | 25-min. read
Making Your Direct Mail Postal Ready
Planning a direct mail project? Our useful guide can help you make informed decisions about everything from the size and shape of your mailpiece to the type of service you need.
Marketing - White Paper | 17-min. read
Still Relevant: A Look at How Millennials Respond to Direct Mail
If you want to reach Millennials, don’t rely solely on digital. In this guide, we’ll show you how mail can help cut through the digital clutter and make connections.
Marketing - Lookbook | 25-min. read
Six Ways to Make Your Holiday Messages Stand Out
Connecting with customers during the holiday shopping season is critical. How do you make your message stand out? Try a new twist on the classic holiday card or letter. See examples of how video links, scents, textures, and other enhancements can help your holiday mail come alive.
Marketing - White Paper | 50-min. read
10 Steps to a Successful Direct Mail Campaign
How to launch a direct mail campaign for small and mid-sized businesses. This activity workbook guides you each step of the way.
Marketing - White Paper | 15-min. read
Direct Mail Differentiators: 9 Ways To Boost Your Next Marketing Campaign
Learn about popular technology and design trends – from Augmented Reality to QR Codes – with detailed information on user experience, response rates and more.