In partnership with Summit Research, USPS commissioned an extensive study to explore how consumers of different ages interact with e-commerce and direct mail. Dive in to see what the data reveals.
Direct Mail Basics
Direct mail can serve as a powerful, actionable component in marketing campaigns. To get started, explore this five-part video series explaining the basics.
Data on direct mail usage has been in short supply. That ends here. Access the latest research from USPS, covering four major industries: automotive, financial services, travel and retail. It’s all in one direct marketing infographic.