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The Future of Direct Mail Is Here and It’s Dynamic

White Paper - 8 Min. Read -

Forget direct mail as you know it. The latest innovations in the industry have made the marketing channel more intelligent, integrated and effective than ever before.

Standard envelope morphing into a dynamic mailpiece, representing digitally enhanced mail.

If you think you know direct mail, think again. Thanks to digital data, the marketing channel is helping companies achieve their goals more effectively. Our white paper tells the new story of direct mail as dynamic, fully integrated and hyper-targeted.

What You’ll Learn

Proprietary research centers the piece. Surveying marketing decision-makers in retail, digital commerce, financial services and telecommunications, we learned how they’re using direct mail that’s more dynamic and how it’s delivering for them.

At the end of this white paper, you’ll have the latest intel on direct mail with ways to implement it in your marketing mix.

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